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dab digital radio radio

Under New Management

Under New Management by inju @ flickr.com

As the clock passed 17:00 without any official statement, it became clearer that the deal was almost done. At 18:30 it was confirmed by e-mail that Global Radio had made a formal offer to acquire GCap Media plc for £2.25 per share, valuing the company at £375m.

The purchase process won’t be particularly swift, as it requires a vote by shareholders to ratify, and then a period of scrutiny by the Competition Commission. The expectation is that operational transfer will take place in mid-Summer, and until then GCap will retain its own management and plans. (Mirroring the process that Arqiva is close to completing over its acquisition of National Grid Wireless).

There will doubtless be speculation about what this means for the strategy that was outlined on 11th February, and most particularly the very clear stance taken over DAB Digital Radio.

The purchase does not guarantee a clean bill of health for DAB Digital Radio. The structural problems that disturbed the management of GCap continue to exist, and cannot – indeed, should not – be ignored. That merely increases the risk of a unstructured collapse of the eco-system and economics around DAB in the UK.

As GCap starts a new financial year tomorrow, nothing has changed in terms of how much DAB is costing to transmit, and how little its potential is being used to evolve radio and the revenue that underpins it. The bills will keep rolling in, and there’s no reason why decisions to close Planet Rock or theJazz should suddenly be reversed or reviewed.

What a new ownership – an ownership in private hands, and away from the demands of institutional shareholders – should bring is an ability to look beyond the bills of this month and next month, and commit to approaching development of DAB (and other new platforms) on a new basis. We have learnt so much in the last 9 years about what’s good and not good about the current strategy; now is the opportunity, with most of the commercial radio industry in private hands, to take that experience and use it to regroup and reshape the DAB plan for the UK.

To generalise, private equity investors are ruthless on reviewing costs and benefits to customers. There will be pain, and no doubt many people will speculate on “what ifs”. If the potential for DAB can be underpinned with a viable medium-term business plan, then that may justify a renewed commitment to investment. But it’s hard to see how that business plan won’t involve radical change to the existing DAB plan.

It also requires more than just Global and Bauer to commit to change. If Arqiva can’t/won’t contribute meaningfully to cost-reductions re-engineering of DAB infrastructure; if OFCOM can’t tear up the old plan and write a new one; if the BBC are unhappy with changes to DAB for local BBC radio; if receiver manufacturers and consumer electronics manufacturers can’t produce 21st century radio devices – then it’s not going to make the difference that’s required.

I continue to be positive about the potential of DAB. The market is demanding more evolved digital media experiences. Listeners want more “stuff” and more control of it. Advertisers want more compelling, effective and measurable opportunities. Consumer Electronics manufacturers want to add more and more function to devices. The industry can create “new radio”, and of all the technologies that can be used to distribute it, the only one that maintains the ubiquitous, free nature of radio is DAB.

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dab digital radio radio

The hidden value of Local Radio

Photo (CC) left_handed_male @ flickr.com

“Local Radio”. What does that mean to people? Alan Partridge on the slide? Cats stuck up trees? Jumble sales and council tax moans? Smashey, Nicey and cheesey jingles?

Local radio has a poor reputation with media (sorry, meeedijah) types, and possibly justifiably so. From a distance, the UK’s local radio stations used to seem terribly, well, raggedy. I think it must be a bizarrely British quirk to name local radio stations after rivers (Trent, Wyvern, Severn), Latin mottos (Invicta), Victorian railway companies (GWR) or most inexplicably, Anglo-Saxon kings from the 11th century (Hereward).

National radio may have “brands” and “stars”, but local radio brands are astonishingly highly regarded in their local areas, and local radio stations have local heroes. You might not have heard of Bush & Troy or Jo & Twiggy, but to the people of Bristol and Nottingham they’re as prominent as Chris Moyles or Terry Wogan, and considerably more visible.

Local radio has a hidden commercial value too. National radio might be able to attract national brand advertising, but only local radio can take both national and local revenue. The economic cycle seems to be moving back towards smaller independent businesses again; my local coffee shop (Baristas) is 150m away from Starbucks, but does fabulously well and has more character and is more welcoming. I’m writing this in the Star & Dove, a gastropub which is doing roaring trade and knocks the spots off Wetherspoons. These are businesses who can invest in local radio advertising, in the same way they can invest in Google Adwords and local classified listings.

Google loves local. They know that they can create more inventory and make advertising accessible to more businesses by segmenting their audience based on where they live. (Thus, in a strange way, copying something that local radio did 20 years ago by splitting adbreaks across transmitters).

Of course, when Google do something, it gets a funky new media (sorry, meedijah) name…

Geo-targeting

So maybe a new way to think about local radio is geo-targeted radio.

On DAB Digital Radio, both DigitalOne and Channel 4 will have single frequency networks across the UK, which sounds lovely and “national” and big. But I would suggest that as digital stations get bigger and bigger, we’ll see something unexpected happen. The really big digital radio stations, will move to the local multiplexes. And the national multiplexes will become the home of the “community of interest” (= “niche”) radio services.

The geo-targeted multiplexes (local multiplexes) will deliver more profit to national radio stations. On FM, Classic fm has to split commercials into regions because it’s simply too expensive for most advertisers to buy as a single station; by making it available in smaller units, more business comes in and it makes more money.

So what’s the future for “local radio”?

I think it’s potentially quite bright, because geo-targeting works for content as well as advertising. I’ll always have more interest in things-about-Bristol, and choosing to listen to GWR Bristol automatically defines a filter-set for content that includes national/international stuff I need to know about, and local stuff I want to know about. It’s like adding “+bristol” to a Google query.

Whether or not the structure of local content remains the same is open to more debate. OFCOM apply a fairly broad-brush approach to “locality” which is largely disconnected from economics. That tends to make “local content” seem like a chore, a cost and something to be avoided, rather than being an essential weapon in the competitive armory. It worries people to think that local content in the future might be regulated by actual demand, not specified requirements.

I’m excited about the prospects for geo-targeted radio. I’m looking forward to commercial radio brands using star-power to knock the BBC into a corner, but combining that with essential local information and local content that the BBC can’t replicate on Radio 1 or Radio 2. (Nor should be allowed to – note to BBC Trust). The existing local radio brands (that are powerful and valuable in their local areas) could be supplemented by new national commercial brands, but all providing geo-targetted content and advertising.

There’s a growing understanding that delivering a national brand on geo-targeted platforms could be more profitable than delivering a national brand on a national platform. I’m expecting a renaissance for “local broadcasting”, one where local content continues to thrive but in a different way to now, and spread across geo-targeted DAB multiplexes populated by the famous local brands we know now, and new national commercial brands yet to be developed.

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dab digital radio mobile radio

DAB = WEB

mac stillness by shapeshifter @ flickr.com (cc licenced)

Emily Bell wrote an Opinion article on MediaGuardian yesterday about the implications of a successful takeover of GCap Media by Global Radio.

In it, she notes:

“Many think that Hazlitt had a point about developing DAB. If the future distribution of radio is going to be via the web, then investing in an alternative infrastructure does seem slightly risky.”

So what does it mean to say “the future distribution of radio is going to be via the web“? What is “the web“?

In my mind, “the web” is a convenient catch-all to describe “stuff you access through a web browser”, and most people think of that being on a PC. Some people are getting used to the idea of surfing the web on something other than a PC, and the iPhone / iPod Touch have moved the concept of handheld browsing into the mainstream.

But how does “the web” get to you?

Moving “the web” around requires infrastructure. The majority of “the web” moves around on cables; cables between ISPs, cables under the sea, cables to your house.

Some of “the web” moves around without cables.

There are technologies like WiFi and GPRS+EDGE and 3G and HSPDA and WiMax.

All of these technologies require substantial infrastructure investment, have significant weaknesses and most are very expensive. Somebody has to lay cables, build towers, buy spectrum.

DAB has an image problem.

People think “DAB = Radio”, which is reasonable considering it’s been promoted as a “radio” system, championed by “radio companies” and all it’s ever done is transmit radio.

DAB = mobile broadband.

Each “multiplex” is equivalent to a 1.152MBit/s broadband connection.  Admittedly it’s a one way connection, but then so is HSPDA on 3G (and that’s a dirty secret that networks don’t like to shout  about). And DAB doesn’t use IP, but using IP would simply make it less efficient by introducing irrelevant routing information.

The UK Radio industry has flooded most UK cities with about 5MBit/s of completely free, mobile, broadband.

The investment in infrastructure to make that happen has been big for the radio industry (bigger than it appears it ought to have been), but tiny compared to other technology platforms. Miniscule. That’s why it’s the only mobile broadband platform you can access completely free and on devices costing less than £15 to buy outright.

The problem is that “the radio industry” struggles to understand how to monetise content other than radio on this valuable platform. But “new media” people who do some research understand the strengths and the weaknesses of DAB. A particular strength is that’s surprisingly economic and universal, and the weakness of being a unidirectional technology can be circumvented by combining with other technologies, like 3G or WiFi or something better at bi-directional traffic.

So investing in DAB isn’t “investing in an alternative infrastructure” at all. Investing in DAB is investing in “additional infrastructure” for distributing “the web”, and it’s particularly good at delivering the demanding application of streaming radio which people expect to access universally, on the move, for free. (WiFi and 3G simply can’t provide the Quality of Service to deliver uninterrupted mobile audio streaming).

But you can also use DAB to distribute web-sites, podcasts, video clips, traffic and travel data, public transport information, weather forecasts, local event data – anything you can access on “the web” can also be distributed simultaneously to millions of people via DAB.

We should start saying “DAB = WEB“.

(Bootnote – as I gave this blog its title, I remembered that “DABWEB” was the name of the very first webhost for Core, Planet Rock, The Storm and The Mix, wayyy back in 1999).

Categories
radio real life

Who Loves Local?

We Luvs Bristol

I saw this poster on the way home, and immediately wondered which of the radio stations in Bristol was running a poster campaign. Local Radio stations seem to be unique in professing their love for their cities. Local newspapers do it tacitly on their mastheads every day, and of course there’s no local TV. (It’s not wise to profess your love for Bristol if you also cover Swindon, Chippenham, Bath, Taunton and all places in between).

So my immediate reaction isn’t really that surprising. Who else would be out there with gert big posters saying they love Bristol?

Much to my surprise, it’s an insurance company, Liverpool Victoria Equitable. They have a base in the city, right on the strip known locally as “The Centre”, and are one of a number of financial service companies based in and around the West.

So why the “We Love Bristol” poster (which, to be really authentic, ought to be “We luvs Brizzle!”)? They’re recruiting for their call centre, and I’ve subsequently seen national TV adverts touting the benefits of dealing with a company with UK based call centres. So I guess that would be Bristol (home of the high quality call centre).

It seems that local radio stations had better not assume they have the monopoly on expressing their love of life round here.

Categories
dab digital radio mobile radio technology

nanoDAB – DAB, Bluetooth and Mobile

GSMWorld 2008

Tucked away on TTP’s little stand (1B39) was something remarkable, and genuinely revolutionary. This is “nanoDAB“.

Well, actually, it’s not nanoDAB. It’s a Lobster phone, ex of BT Movio fame. (Remember them – Mobile TV – yes? no? oh well, suit yourself). TTP designed the guts of the BT Movio device, which most owners (all five thousand or so of them) will tell you was a dreadful mobile phone with a rather marvellous DAB Digital Radio in it. It was sensitive, it was functional, and it had a very nifty little EPG.

When Movio closed down, it seemed a shame to lose the phones. So it’s great news that TTP have extracted the goodness, and squeezed it down into a great DAB radio accessory which can hook into any device via Bluetooth. Neat.

At first glance, it’s great because now you can have DAB Digital Radio on any mobile phone, and you get a free handsfree too. Or maybe it’s the other way around. Whatever. It’s a great opportunity. (Unless you have an iPhone, of course, which has a crippled Bluetooth interface. Can’t imagine why that might be).

But here’s the very special sauce of the nanoDAB.

Why are all DAB Digital Radios square wooden boxes? Because radio manufacturers understand square wooden boxes, and colour displays, embedded browsers and memory over 2Mbytes scares the living daylights out of them. So much DAB functionality is unused because of boring radios, from manufacturers who assume that consumers are boring and unable to deal with change.

But a mobile phone. Well, it’s a nirvana. Handheld, colour screen, embedded browser, pots of storage, performance microprocessors, and a real, genuine, programmable operating system. Now the nanoDAB allows DAB data services to bridge into the mobile phone, and finally you can see what DAB is to radio – it’s mobile, wireless, broadband at a fraction of the cost of 3G/UMTS/WiFi or WiMax, and it’s ours… all ours. We control the spectum, and we get it for free.

TTP were demonstrating DLS text, Slideshow, EPG and downloading audio and video files for on-demand playback, and doing so on a Nokia, a Sony Ericsson and a Motorola phone. Just pair the device, it installs the relevant Java app, and off you go.

Go find out about nanoDAB. It will be worth it. Pass the details around to colleagues who don’t get DAB because all they see is wooden box radios.

nanoDAB is the future of DAB. Good work on TTP for salvaging something genuinely useful from the wreckage of BT Movio. Let’s hope they keep the APIs nice and open so that people can freely develop exciting applications for it. (And apologies to them for adding an enhanced profile to Slideshow about two weeks before they launched it. But that’s innovation).

(P.S. I didn’t actually see the nanoDAB device. It was kept hidden around the back for cryptic reasons to do with branding).

(P.P.S.The eagle eyed will spot the juxtaposition of “Planet Rock” with Slideshow content from KISS 100 in London. Apparently, that was an in-joke).

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dab digital radio radio

GCap Media and DAB Digital Radio

A necessarily short post.

There will doubtless be a great deal of coverage over the coming days of GCap’s new strategy, and the parts of it that concern GCap’s commitment to DAB Digital Radio.

Here are some facts, most of which are drawn from GCap’s statement:

  • GCap is refocusing on what makes money right now, which is FM and Broadband. GCap is disposing of two DAB Digital services, three regional FM services, and eventually an entire network of AM services, because they just don’t make money now. GCap’s investors have been calling for better financial performance since the merger of GWR and Capital in 2005, and the company is subject to a takeover bid from Global Radio.
  • No DAB transmitters are being switched off, nobody will lose any coverage they have now. DigitalOne is still on-air, and wholly owned by Arqiva, who provide the transmission infrastructure. Local DAB licences continue to be advertised and won, and Channel 4 are still committed to launching a second national multiplex. GCap’s local radio services (under the “One Network” brand) continue to be simulcast on FM and DAB. GCap will be lobbying for AM radio to be turned off.
  • GCap’s commitment to DAB infrastructure has exceeded that of the BBC’s, which is a bizarre situation when you consider the relative funding available to the two organisations. (The BBC’s funding for radio is £536m plus a share of £154m for on-line – GCap’s annual revenue is about £193m, which returns a profit of about £11m).
  • The justification for pulling back on DAB is “we do not believe that – with its current cost structure and infrastructure – [it] is an economically viable platform.” (my emphasis). The issue with DAB in the UK is the cost of the unique way in which infrastructure has been built, licenced and funded (which I have commented on in the past), not the principle of the technology.
  • GCap was the first commercial operator to invest in DAB infrastructure, between 1999 and 2002, on very long contracts. The cost of new DAB infrastructure has fallen by about 60% since then.
  • GCap is one of six big radio operators in the UK. The BBC has a 55% share of the market, GCap 12.8%, Bauer (formerly EMAP) 10.4%, Global 4.9%, GMG Radio 4.7%, UTV Radio 3.1%. All these other broadcasters continue with their DAB Digital Radio services.

Flattering as it may be, it’s an unrealistic perception that a change in GCap’s strategy can , or indeed should, dictate the success or failure of DAB Digital Radio in the UK or anywhere else.

Categories
mobile radio technology

Live radio on the iPhone and iPod Touch

iPhone Streaming (C) 2008 GCap Media plc

Ubiquitous and mobile – two characteristics that encompass the radio experience. For over twenty years, between the invention of the transistor and the arrival of the Walkman, those characteristics were unique to radio (the medium) and radio (the device).

Radio, the device, has no future.

That seems to be a bold statement to make against sales of 6.5m DAB Digital Radios in the UK, all of which have been dedicated “radio” devices, or “radio” devices primarily sold on the feature of radio. Those radio devices have been bought by an unconverged generation; older, more affluent, less aware of the fashionability of technology. They have replaced traditional wooden transistor radios by radios that are reassuringly recognisable, and simple to operate.

Radio, the medium, is capable of much more.

Once you shake off the radio=medium=device thinking, it allows so much more exploration of what radio is, and what it could be for people who do live in a converged media world; who do want to buy technology because it’s fashionable, and who want functionality executed brilliantly. That isn’t to say that DAB is pointless. DAB Digital Radio is a distribution platform that is extremely well suited to delivering radio into converged mobile devices, and it’s been a huge impediment to its growth to have been stuck in the radio=medium=device paradigm.

So if we are passionate about retaining our ubiquity, our mobility and our attraction to users, then we have to go and find out what devices listeners love, and find a way of getting radio to them.

Apple dominate the personal, mobile entertainment device market.

They understand the combination of form and functionality, and are uncompromising about delivering a converged experience on a converged device. As technologists and media operators, we might rail against the tightly-controlled integrated platform they’ve created, but it works for consumers. However, even an organisation as focused on delivering a brilliant mobile entertainment device can slip up, and I think Apple have.

Why is there no live radio on the iPod / iPod Touch / iPhone?

Is it conspiracy or cockup? It’s hard to say, and I doubt Apple would want to admit to either. But the absence of the UK’s/Europe’s most popular form of mobile entertainment from the most popular mobile entertainment device makes no sense to me. If Apple is intent on universal ownership of their device (and that’s a reasonable objective for a company), then we need to be equally passionate and focused about getting radio onto them. By hook, or by crook.

GCap Media is the first broadcaster to deliver live streaming radio to the iPod Touch and iPhone

I am immensely proud of my team – Andy Buckingham, Ben Poor and newcomer Adam Fox – for hacking their way into the iPod Touch and iPhone and being the first people to deliver live streaming radio. You don’t need any specific firmware, you don’t need to jailbreak your device, you don’t need to install anything. Simply visiting www.musicradio.com from your iPod Touch or iPhone will give you access to the live streams from GCap’s major stations, plus those essential features that all radio must now come with; what’s playing now, on-demand audio (podcasts), opportunities to purchase (from a selection of vendors, incidentally), and access to the station websites. Andy, Ben and Adam did the creative work to make it happen, and my role was to provide encouragement, direction and cups of tea.

No doubt the inquisitive will quickly reverse engineer what we did, and we’ll see more and more radio arrive on the iPod Touch and iPhone, at which point I would rather hope that Apple would choose to support it formally and embrace the opportunities. I’m positive that the EMEA people in Apple can help their colleagues in Cupertino see how important radio is in Europe, and how rather forward looking European broadcasters are.

Of course, there are weaknesses to our approach (not least of which it involves rather more horsepower at the back than we would like, and it’s at times like these that Amazon EC2 is a welcome helping hand), and inherent weaknesses in trying to use WiFi (or even 3G) to provide a reliable streamed service to mobile devices. If you up and leave your WiFi hotspot, then you’re going to lose your radio service. Anyone who’s used 3G on their laptop to stream content will know that 3G is a very stop/start system when you’re on the move.

So view what we’ve done as a prototype – an “in principle” demonstration of what is possible with radio on the move on a modern media device. By itself it won’t be material to GCap’s earnings this year, and I doubt it will deliver significant listening hours. Indeed, using the current approach of streaming over WiFi or 3G, it scales very poorly and we will struggle to deal with significant numbers of concurrent listeners.

If this prototype excites listeners and the radio industry, then the next step is to capitalise on that and look at how to integrate a proper mass-market distribution technology into the device, of which only one candidate fits the bill (in terms of economics, functionality and power consumption) and that’s DAB Digital Radio. And of course, whilst Apple make the world’s most successful portable media device with a phone in it, Nokia make the world’s most successful mobile phones with media players in them – and Nokia are already ahead of Apple with Nokia Visual Radio and Nokia Streaming Radio.

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dab digital radio radio

Is UK DAB Radio “like Betamax”?

Don't stop Innovation by MatthewBradley @ flickr

It’s been a busy week this week, and I’m beginning to realise just how much a good soundbite in a story can attract journalists. I’m also trying to understand why only one view of a story makes it to publication.

Today’s “DAB crisis panic panic” story (following on from the flurry regarding unsubstantiated statements from Germany on Friday) follows the publication of a report into DAB by a company called Enders. I have met Claire Enders, and have been interviewed for one of their previous reports on mobile TV. I guess their reports are as accurate as anyone else’s, but I feel they are written – how to say this politely – to be “headline friendly”.

The headline that caught the press-pack’s eye today was provided by quoting Richard Wheatley of The Local Radio Company, who said that “DAB is the Betamax of Radio”. Hello headlines, goodbye measured analysis.

I’m certainly not saying that all is well in the world of UK DAB. Indeed, I’ve been warning of the problems in my presentations and this blog for the last year or so. But let’s look at what Enders actually said, rather than the “we’re all doomed Captain Mainwaring” stuff.

What Enders have said is that we have to wake up (agree) and deal with the fact that the original 1990’s plan for DAB isn’t working (agree). The plan tried to replicate an analogue radio environment into a digital space with no reference point for costs and on far too little spectrum. It also used computer predictions of coverage which are now pretty universally discredited.

I’m not surprised that plan now looks wrong, given the huge amount of change in the industry in the last 18 years. Indeed, it’s a tribute to a lot of peoples’ visions and determination that UK DAB is an amazing success (6.5m unsubsidised receivers in the market, from scratch, with the just the UK driving it – that’s a miracle).  But we need to learn from the last 9 years on-air and make the necessary changes.

The doomsday headlines seem to be predicated on a pretty insulting assumption that the radio industry isn’t capable of changing; isn’t capable of redefining and restructuring DAB to continue that success for the next 20 years.

So let’s challenge that assumption. The radio industry is full of surprisingly passionate and able people, who have very clever and clear ideas on how DAB can be evolved to fix the niggles and problems. The Enders report identifies some key actors in the change piece – DigitalOne, OFCOM, Arqiva, Channel4. Well, yes, OK, they’re important, but alongside them, GCap Media, Global Radio, EMAP and the BBC are equally able to help find solutions.

As I’ve said before, most of the money invested in DAB Digital Radio goes into transmission, and therefore to Arqiva. If they aren’t willing/able to change their plans (originally predicated on 12 year licence periods), then we probably do have a big problem. And OFCOM will need to justify that the change is really necessary and beneficial to the radio eco-system in the UK.

There is no reason why DAB should be expensive as it is. DAB networks don’t cost substantially more than FM networks, DAB multiplexers are just PCs running software. The mystique is falling away as we get older and more confident. I’d love to see Richard Wheatley able to put more of TLRC’s radio stations on DAB, even DAB+, at costs well below being on FM. It’s achievable, but it requires change, and if the Enders report provides the necessary painful kick up the bum to do it, then lets swallow hard and take the medicine.

Categories
dab digital radio radio

A German Melodrama (Part III – Finale?)

Das Koelner Dom by vividBreeze @ flickr

More information is starting to flow about the changes proposed to DAB Digital Radio in Germany. There is a press release from WorldDMB which corroborates the information I had earlier.

With the benefit of the full picture, it appears that the KEF has taken the not unreasonable position of expecting to see some more effective use of the money invested in DAB in Germany. They’ve broken up the funding available into smaller pots; although the word “smaller” here is relative – it’s still more than the BBC spend on creating a national DAB network of 10 stations. Access to each pot of money will require proper justification and most importantly, clear objectives for the results.

It’s quite interesting to see a funding stream specifically allocated for the development of terrestrial multimedia media services; aka, Slideshow, Broadcast Website, EPG and so on. This is, in fact, fantastic news. There’s been too long a history in all DAB countries of not developing the multimedia capabilities because it’s too hard for traditional radio people to get their heads round. By putting €32m on the table, it makes many of the incredible ideas that exist in the DAB world able to become reality for once.

So it appears that DAB in Germany is far from dead, and in fact may just be waking up. It’s interesting to speculate if the original scare story was created by someone with much to lose if DAB does take off (or perhaps much to gain if DVB-H succeeds?), but they certainly got spooked by the plans of the private and public broadcasters to co-operate and organise themselves for a rebirth of DAB in 11 months time.

I wonder now how many of the apparently reputable news sources and bloggers who fell onto the original story will have the courage to publish the truer picture now it’s been revealed? (Hello, The Register…. I shall be e-mailing you again).

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dab digital radio radio

A German Melodrama (Part II)

blueS by chaosinjune at flickr.com

Part II, dear reader, of the “What’s Going On With DAB In Germany” story. If you missed episode one yesterday (and can’t be bothered to scroll down), the scare story broke on Friday that “DAB was Dead in Germany”. The source of the story isn’t exactly clear, but it doesn’t appear to have been the KEF, as widely and inaccurately reported. (Disappointing that El Reg failed to publish either my comment on their story, nor reply to my e-mail to the journalist who wrote it. Facts obviously do get in the way of a good story on the net too).

So here’s what I’ve got to offer you on day two. This information is drawn from various reliable sources within the German radio industry, as opposed to from one over-excitable individual. There’s also a press release from the ARD (in German only, I’m afraid – babelfish is your friend).


Digital Radio in Germany

Various rumours have recently flooded the industry that the introduction of Digital Radio in Germany could fail.  These are based largely on the recent announcement from the KEF (Kommission zur Ermittlung des Finanzbedarfes), which is the body that decides on the licence fee for public broadcasters in Germany. On January 22nd, the KEF did not allocate the full requested 140 Mio. € to the public broadcasters for the roll out of digital radio.  In fact, it was decided that the public broadcaster ARD would receive 45 Mio. € for the roll out of digital radio and Deutschlandradio would receive 19.5 Mio. € for the same purpose.  In addition 32 Mio. € will be allocated to the public broadcasters for the roll-out of terrestrial multimedia services.  This means that a total of 97 Mio.€ has been awarded to the public broadcasters for terrestrial digital radio and multimedia services.

The criticism of the commission focused on the poor results regarding the market success achieved by the public broadcasters throughout the past few years, when the KEF allotted more than 180 Mio. € for DAB digital radio.  However, the commission missed a clear commitment of public broadcasters and a convincing plan to (re-)launch Digital Radio in Germany using the DAB family of standards.  Herbert Tillmann, chairperson of the production commission and technology commission states: “ ARD, Deutschlandradio and the Private broadcasters are committed to arranging a successful new start of digital radio in 2009.  The KEF’s recommendation should not leave behind a complete technological mess, solutions are being developed now and there is active participation of the public service broadcasters.”

The broadcasters are now required to submit a proposal to the KEF for how they will use the funds by mid 2008.  This proposal for digital radio is currently being drafted by a working group of the joint digitalisation initiative of the federal and regional governments in Germany, the so-called “Forum Digitale Medien (FDM)”. Since September 2007 this working group “radio” is installed and headed by Dr. Stephan Ory, the General Manger of the association of private radio broadcasters (APR) in Germany. This group meets every four weeks and drafted a (re-) launch plan, which will be finalized and published in the 2nd quarter 2008.

In a recent press release issued from ARD, the main barriers that previously hindered the success of DAB in Germany are stated as being overcome.  “With the successful conclusion of the international radio conference in Geneva 2006, considerably more frequencies are available for terrestrial digital radio.  In addition modern audio codecs permit even more efficient use of these frequencies….the restrictions of the transmitting power, that previously impaired in door reception have now been lifted. ”

The key points of the current proposal by the broadcasters include:

– Terrestrial distribution will be the main distribution channel for radio even in the digital world.

– The VHF-frequency range offers the most suitable conditions to achieve 100% area coverage, which is mandatory for radio distribution.

– The DAB family is the preferred technology due to offering a good compromise between multiplex size and flexibility in regards to regional and local coverage.

– The Digital Radio launch 2009 will be based on a “big bang”-scenario:

   o  At least 3 multiplexes in every region;

   o  One of these multiplexes will be nationwide, offering explicitly new and exclusive content due to the fact that despite the fact that there are two public services in Germany there are currently no nationwide radio services available on FM.